La Nuit de l’Advertising Project Directory

This is the central place to access everything related to the La Nuit de l’Advertising visual identity.

La Nuit de l’Advertising Brand Guidelines

Explore the principles behind the La Nuit identity, with clear guidance on using the logo, colours, typography, patterns and signature Cut consistently.

Brand assets

Download the latest approved logos and patterns in ready-to-use raster and vector formats, with variations for different colours and applications.

La Nuit de l’Advertising logo options - Edition 1

This presentation captures the first round of brand identity directions for La Nuit de l’Advertising. Each concept responds to the creative brief in a different way, building on the themes and ambitions that emerged through our discovery process. The aim is to identify the direction that best captures the spirit of the event before refining it into a complete visual identity.